Snapchat is becoming more and more of a growing trend throughout the world today. It was first introduced in 2011 as a means of passing info, only for it to disappear in 10 seconds. Much like Facebook, the mass media found this app and it became used for more commercial uses. Now the app has grown to be one of the most well known social media apps, with billions of people using it daily. You can’t go anywhere without seeing someone on their phone using Snapchat.
Throughout the past five years the app has made huge leaps and bounds to fully extend its service to the people. Not only do they constantly increase the quality of the pictures, they have added many different types of filters and lenses. There are the normal filters, the one that you can access from your phone or Instagram such as the one that adds more color or makes it black and white. Then the are filters made for videos, like making the video going faster, slowing or even backwards. A few years ago Snapchat issued a type of filter that changes your face and sometimes your voice. That type of lens has a new batch of faces and edits every week for a sense of novelty and uniqueness.
Now the app is hoping to change even more with their addition of Snapchat Spectacles. Spectacles are sunglasses that have cameras in the frame. The videos are taken from the camera and sent directly to a user’s Snapchat memories. You then have the choice to put that video on your story. You can view the video horizontally or vertically, and it doesn’t matter if you change the rotation mid video because it will still continue just showing more around the subject. There is also a new way to buy the specters. Snapchat put out vending machine around the country where people go and buy them there.
No matter if you don’t use Snapchat or see the Spectacles as the most pointless thing ever, you can’t argue that this is a forward step for technology. This product improves upon the big and bulky GoPro, which is difficult to use and transfer videos. The specters are sleek, fashionable and the videos immediately go to the phone, letting you edit it later. This could set the stage for great improvement in this type of technology and further down the line we could get a better versions of either spectacles or something similar.